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ONE Million Starts with ONE


ONE Million Starts with ONE

In this world of follows and likes on Facebook, Instagram, Snapchat, Twitter, LinkedIn and however many more social media platforms we have it is so easy to get caught up in numbers.  Believe me I have fallen into that trap many times myself. 

I often times wonder what our life would be like if we went back to the days before social media.  Don’t get me wrong, I don’t think social media is all bad and I certainly use it to share my story and encourage others, but I also know it’s a source of wounding.  It’s a source of comparison and envy. 

Sometimes I feel wounded after habitually glancing at Instagram when I subconsciously grab the phone without thinking about it and mindlessly scroll down the page. 

My thoughts run to why does he have so many followers and I can’t get past 230?   Why was he able to find an amazing and beautiful wife and I am still in my singleness searching for my life’s partner and dealing with the challenges of loneliness and the dating world?  Wow, that dude has some serious biceps and abs on him.  What do I have to do to look like him?  Wound after psychological wound.

That’s not good for any of us.  It has created an atmosphere of lack, scarcity and victim hood.  All very negative emotions instead of being grateful for the gift of life we have.   

There is one number that is truly important to me and that is the number ONE.  First of all, I am here on this earth to live for an audience of ONE.  That ONE for me is Jesus.  If I am living each and every day according to His plan and not my own, I know my life will be fulfilling and full of love, joy and inner peace.   It’s the audience of ONE that I crave not the number of followers I have on Instagram.


The other reason that the number ONE is important to me is that I want to be a conduit of transformed lives ONE person at a time.   Yes, I have a huge vision of impacting ONE millions men’s lives through my Spiritual Warriors Unite community, but to me it’s all about that ONE person.   That ONE person I can reach through my blog, my podcast, my Bible and Barbells ministry, my Faith and Fitness class at Redeemer Lutheran Church, my Spiritual Warriors Unite monthly gathering at The Body. 

I got a phone call the other day from a twenty-five year old man who is seeking out mentorship from me.   If I can make a difference in this ONE man’s life, then I am doing what God has called me to do.  I am not going to worry about the numbers.  That I will leave up to God.  My job is to dream big.  To be more visible so more people can know our amazing and wonderful invisible God.   But my main focus is to be a source of encouragement and inspiration for that ONE man who will be sitting across from me. 

I will continue to have the dream and vision to impact ONE million men’s lives through my fitness ministry, but my main concern is that ONE person God has put in front of me today.   The rest is up to Him. 

What if we all just focused on the ONE?  The ONE interaction we have at the grocery store.  The ONE interaction we have at the gym?  The ONE interaction we have at the park.  We never know how God is going to use us.   We never know when those divine opportunities are going to happen, but when we live with openness and powerful energy and in our strength, God will align the moments at the right time so we can have a positive influence on ONE.


My message is let’s dream big.  Let’s take risks.  Let’s change the world with love.  But let’s not lose sight that it starts with ONE.  It starts with living for an audience of ONE and impacting ONE person’s life at a time. 

I am on a mission to build a movement of men who are willing to go on this journey with me of becoming a Spiritual Warrior.  My vision is to impact one million men’s lives through this tribe of Spiritual Warriors.  The journey to one million men starts with one.  Will you be that one who is willing to take a chance on yourself so you can live the life of your dreams?  So you can live a life of purpose feeling fully alive. 

The first step to being part of this community is to sign up for my Spiritual Warriors Unite Newsletter and becoming a part of our Spiritual Warriors Unite Facebook group.

One thing we must never forget that what is done for ourselves will quickly be forgotten, but what we do for others will be remembered for eternity.  The choice is yours.

Troy Ismir, MS

Speaker, Author, Podcaster and Spiritual Warrior Coach

Spiritual Warriors Unite Podcast




Personal Internal Commitment


Personal Internal Commitment

As I walked into the tattoo parlor totally out of my comfort zone and quite honestly a little freaked out I heard a voice coming from above.   “Come up here.”  Is that you God?  Are you trying to tell me something?  As it turns out it was just the owner upstairs where they do all of the tattooing.  There wasn’t anyone on the main floor and they have video cameras to see when someone enters the building.  It wasn’t the voice of God, just the tattoo guy.

As I walked through those front doors completely out of my element and comfort zone, my first initial thought was I can’t believe I am doing this.  I can’t believe I am going to follow through on something that scares the living daylights out of me and something that is exciting. 

My second thought was, is this how people feel when they walk into a gym?  Do they feel out of their element and completely out of their comfort zone?  A little scared and a little excited.


In the past I had never really been a big fan of tattoos.  I was never against them, it just didn’t seem like it was something that I would ever do.  But I am not that same person.  That person that plays it safe and cares what people think.  I am not that person that looks for external validation any more. 


The reason I got this tattoo is that it represents that I am willing to take a chance on myself.  It’s a personal internal commitment to myself that I will live my life boldly and with courage.  It’s a commitment to myself that I am willing to get out of my comfort zone so I can make a difference in the world that I am called to make.  That I am willing to show up big and not shrink back. 

I want to share with you the story behind the tattoo.   When my coach, Kimberly Dawson from Revolution Business and Life Design first told me that I should brand myself as a Spiritual Warrior I pushed back with everything I had.  I resisted it with all of my being.   I didn’t feel like a Spiritual Warrior.  I was so used to playing small that being a Spiritual Warrior sounded too big for me.  I didn’t feel like I could step into that role.  Quite honestly it scared me.  What will people think of me if I call myself a Spiritual Warrior?  Will they think I am weird?  Or think who does this guy think he is?

I fell into the usual trap of caring what people think about me.  Of wanting to be liked.  Of being the Christian nice guy.   And as Dr. Phil would always ask, “How’s that working out for you?”  Well the answer to that over the years is not very good. 


For me to make the personal internal commitment of having Spiritual Warrior tattooed on my arm shows me how far I have come on my journey of becoming and believing I am a Spiritual Warrior.  So what is a Spiritual Warrior anyways?  A Spiritual Warrior is someone who goes on a journey of self-discovery and enlightenment for a transcendent cause greater than oneself.  Quite simply a Spiritual Warrior is someone who is willing to live our lives for others rather than for ourselves. 


I think the key word here is journey.   It’s a lifelong endeavor.  It’s about who we are becoming and the character we build along the way.   We never fully arrive and that’s OK.  We just keep moving forward.  We keep getting back in the arena.  We learn from our many failures, dust ourselves off and get back in the game.  That is the journey I am on of being a Spiritual Warrior.

For me, the ultimate Spiritual Warrior is Jesus.  That is what the three nails on my arm represents.  The sacrifice that Jesus made for me on the cross.   Each nail has a significant meaning for me. 

The first nail represents mystery.  It’s embracing the mystery of our great and wonderful God.  It represents being joyful in the unknown.   It is believing that God has a great plan for my life and living each and every day like it were my last. 

The second nail represents surrender.   To show up fully present in the world knowing that I am enough.  That I will be vulnerable and courageous in the pursuit of my purpose and mission.   That I am willing to be more visible to show people the light in a dark world so more people can experience the invisible power of God. 

The third nail represents forgiveness.  We all have a story.  We all have scars.   This nail calls for me to live a life of compassion and service.    To know that there are hurting people in this world and to be a source of healing. 

As you can see, this is not just a tattoo.  This is the story that God is writing of my life.  As I look back on how far I have come since I gave my life to Christ I am blown away.  There have be many challenges along the way, but there has been so much personal and spiritual growth.   I wouldn’t trade it for anything. 

Moving forward my personal internal commitment is to continue on this journey of being a Spiritual Warrior.   To create a life of abundance.  To live a life full of joy, vulnerability and compassion.   The scripture that most resonates with me is John 10:10.  “The thief comes only to steal, kill and destroy.  I came that they may have life and have it abundantly. 


I am on a mission to build a movement of men who are willing to go on this journey with me of becoming a Spiritual Warrior.   My vision is to impact 1,000,000 men’s lives through this tribe of Spiritual Warriors.   The journey to 1,000,000 men starts with one.  Will you be that one who is willing to take a chance on yourself so you can live the life of your dreams?    So you can live a life of purpose feeling fully alive. 

The first step to being part of this community is to sign up for my Spiritual Warrior’s Unite Newsletter and becoming part of our Spiritual Warriors Unite Facebook group. 

One thing we must never forget that what is done for ourselves will quickly be forgotten, but what we do for others will be remembered for eternity.   The choice is yours. 

Troy Ismir, MS

Speaker, Author and Spiritual Warrior Coach



The Next Chapter


The Next Chapter

It has been about two years since I left the comfort and security of my six figure pharmaceutical job and moved to Colorado after living in Orlando for the last twenty years of my life.   I left behind comfort, safety and security for the great unknown.  What a faith adventure God has me on. 

I would love to tell you since moving out here it has been all sunshine and rainbows.  It hasn’t been.  There have been many ups and downs along the way.   But I wouldn’t change this adventure for anything.


My fitness ministry is impacting many lives as evidenced by this recent text message I received the other day.  “I know the workout is good for me, not only physically, but mentally and spiritually as well.  Your class is a bright spot in my life right now and I appreciate that it’s available to me.” 


When I get testimonials like that I know I am doing exactly what I am supposed to be doing.  One of the challenges that I am facing is how to make this a sustainable business where I am making the impact in people’s lives that I desire while providing myself the financial means to have the quality of life I desire. 


I know God does not want me to starve pursuing my passion.   I believe God is asking me to be creative in how I do my fitness ministry so I can I have the impact in this world while living in abundance.  My dream is to have financial and time freedom so I can have the impact that I want to make in the world. 

I think one of the things that holds people back from pursuing their passions and desires and staying in a job that is sucking the life right out of them is that attachment to comfort and security.  Trust me I get it.   We all need money to live, but as the old saying goes, money doesn’t buy happiness.    What good is it if you gain the whole world and lose your soul?

This is where the trust in God comes in to provide for all of our needs.   As Luke 12:7 reminds us, “And the very hairs on your head are all numbered.  So don’t be afraid you are more valuable to God than a whole flock of sparrows.” 

I am determined to make “pharmaceutical money” and then some living out my purpose and mission.  Yes, I believe God will provide, but I also believe that He is asking me to work hard, to go all in and be revolutionary in redefining how we are currently doing fitness and church.   I have to do my part while I am trusting God. 


God gave me gifts, talents, dreams and desires and He is asking me to use them for His glory.  That means going all in.  That means never giving up, being creative and visionary.  And most importantly of all to keep working on my purpose and mission even if I don’t see the fruits of my labor right now.   For me, it’s all about fulfilling my purpose.  It’s about building my character along the way. 

I can honestly say that I can look in the mirror each and every morning and say to myself that I love the man that I am becoming.  There is no way I would be the man that I am today if I hadn’t had the courage to quit my job and pursue my dreams. 

What I am also learning the more risks we are willing to take, the bigger risks God asks us to take.    We are asked to dream big, not for our own self-centered purposes, but to change the world.   God is putting something so big on my heart that it scares me and I have found myself resisting.  But then this scripture keeps coming up over and over.  Hebrews 10:38 says, “And, but my righteous one will live by faith.  And I take no pleasure in the one who shrinks back.”  Wow, if that scripture doesn’t hit you between the eyes, I don’t know what will. 

What if we all went all in on our dreams God puts on our heart?  What if we all lived the lives that made us feel fully alive?  How would our lives be different and how would the world around us be different? 

As I am challenging myself every day to live the life God intended, I want to challenge you to do the same. 


I want to challenge you to live every day as an adventure and take every chance you can to live the life God is asking you to live.  To live life boldly and with courage.  To be the man in the arena who is willing to get bloody and sweaty.  To live from a place that you are enough.  To live life like every day may be your last, because it just might be. 

As Henry David Thoreau says, “Live the life I have dreamed.”    In this next chapter of my life I am committed to going all in with my fitness ministry.  I think of all the lives that will be transformed through this ministry and what a disservice to the world it would be if I don’t go all in.  I am committed to living life with a sense of urgency.  I will create my dream life and live it every day!

How about you?  Are you ready to go all in?   Whatever you do, don’t go on this journey alone.  We all need people in our lives to spur us on to greatness.  This is a challenging road.  It is a very rewarding road, but there will be many bumps along the way. 

As your Spiritual Warrior Coach I will help you reach heights you never thought possible physically, mentally and spiritually.  I will help you get out of quiet desperation and live fully alive for the betterment of humanity. 



“As iron sharpens iron, so one man sharpens another.”  Proverbs 27:17.  Can I get an Amen on that?  Please reach out to me at so we can sharpen each other and move towards becoming the warriors we are called to be.  Live life with a sense of urgency. 

All of our stories are continuing to be written.   God is re-storying my life.  I know how the final chapter ends when I no longer walk this earth.  I will spend eternity with my heavenly Father.  What I don’t know is what will happen between the dashes.  But what I do know is that God is calling me to greatness and to leave a legacy that impacts this kingdom here on earth.   That is the next chapter in my life.  What is the next chapter in your life going to be?

Troy Ismir, MS

Spiritual Warrior Coach


Does Life Really Have to be so Hard?


Does Life Really Have to be so Hard?


Does life really have to be so “hard?”  Does it always have to be a struggle?  It seems in my own personal and professional life I have become really good at making things hard.   I have always been hard on myself.  I have always demanded perfectionism of myself and when I don’t live up to my own expectations I beat myself up mentally and yes sometimes even physically.  Damn, that’s a hard way to live life, no pun intended. 


My dear friend and coach recently pointed out to me that I use the word “hard” quite a bit in my vocabulary.  That was completely unbeknownst to me.  In fact, she was brazen enough to say I got real whiny when I started talking about how hard things are.  Believe me, nobody wants to be called whiny.  But that is exactly why I have a coach in my life, so I can be shown my blind spots.  So I can better understand my own places of resistance and move beyond them.  To become the best version of myself. 

challenge yourself.jpg

The new possibility that was proposed to me was to take the word hard out of my vocabulary and replace it with challenging.   I have always been good at striving, at trying harder to force things to happen.  It’s has been a big part of my life that has made me successful, but the unfortunate piece of this it has come at a cost of peace, joy and happiness.  Not an ideal way to live life.  It sure takes the fun out of life.   What I am being shown is that I don’t have to struggle to serve God. 

The new way of thinking is to challenge myself.  Of course, there are going to be challenges in life.  That is what makes life interesting.  If we are never challenged we would be bored out of our mind. 

That is the main reason I left the pharmaceutical industry is because I wasn’t being challenged.  I was bored.  When something is challenging it tests our ability, determination and willingness to push pass the quit.   It’s a completely different connotation than “why is everything so hard?”


When we challenge ourselves it becomes about building our character and making ourselves a better person.  One way I love to do that personally is through physical fitness and adventure challenges. 


Last Saturday I participated in a 110 mile gravel bike race in the Black Hills of South Dakota.  I knew it was going to be a challenge, but I had no idea how challenging it was going to be.   

We started the race in a torrential downpour with the temperature hovering right around 45 degrees or so.  I was completely soaked 5 miles into the race with another 105 miles to go.     Frozen toes and frozen fingers were the theme for the day. 

It challenged me mentally more than anything.  Yes, of course there was physical fatigue, but the whole point was to challenge myself and the weather conditions just added to that.   I am proud to say that after about nine hours on the bike I crossed the finish line.  I know I am a better person and cyclist because I rose to the challenge. 


I want to invite you to find ways that you can challenge yourself.  Not to make your life harder, but to make your life better and more adventurous.   If we aren’t challenging ourselves on a regular basis we become comfortable, complacent and quite honestly bored with our life and the saddest thing of all is we aren’t growing as a person. 

What is that challenge for you?  It doesn’t have to be physical, but I think as men we are hard-wired to need physical challenges in our lives.  That is how God created us.  We aren’t meant to sit on the couch and watch TV.  We aren’t meant to be spectators in life. 

Go out and challenge yourself so you can become a better person.  Develop stronger character along the way and inspire others to join in the fun. 

My next challenge is the Tour de Steamboat which is a 116 mile road ride in the beautiful country of Steamboat Springs, Colorado.  I am going to get the hard out of my vocabulary and embrace the challenge.  I am a work in progress in this area of my life.    I am going to enjoy the challenges that come my way in life and know that I don’t always have to struggle and make things hard.  Maybe sometimes life can just be fun and easy.  Isn’t that a novel thought?


If you are looking for new ways to challenge yourself physically, mentally and spiritually and need some guidance, coaching, wisdom and expertise, I specialize in helping men reclaim their inner warrior to become the ultimate spiritual warrior.  Do NOT go on this journey alone.  I will be with you every step of the way as you transform your life and become the man you always wanted to be.   Please reach out to me at and be challenged to reclaim your inner warrior. 

Troy Ismir, MS

Spiritual Warrior Coach


Passion and Fire


Passion and Fire

It is so easy to lose our zeal for life.  Too get lulled into a sense of complacency.   My tendency is to want to isolate and hide from the world.  To play it safe, shut my blinds and get lost in a book or just have some chill time. 

It will go in spurts.  I will be all fired up and ready to take on the world and then something happens and I just lose all of my steam.  Does that resonate with you? 

I want to live my every day with passion and fire.  Actually, I want to live every moment of my life with passion and fire.  I often ask myself if that is possible?  I don’t know, but I do know not living that way sucks the soul right out of us.  That lack of energy, lack of purpose and just trying to survive the day. 


I was in full beat down mode earlier this week.  I don’t know if was coming down after a weekend adventure in the mountains or it was an extreme case of allergies.  All I know is it took every ounce of energy just to get out of bed. 

I am normally a get out of bed between 3:45 and 4:30am kind of a guy, but it took every ounce of energy and courage to drag my 1000 pound feeling body out of my warm comfy bed.   The brain fog was real. 

I know it’s really hard to have any sense of joy when we are feeling that way.  Fortunately for me, it was short lived.  By Thursday, I was back to feeling energized and alive. 

But for some of you, you are stuck in that state of living a passionless life.  Believe me I get it.  I was there too for many years of my life. 


I was stuck in a job that was unfulfilling and in a hopeless marriage that emasculated me.  I had no idea who I was or what my purpose was in my life.  I was living in quiet desperation instead of living with passion and fire. 

I finally got the courage to get out of a marriage that I had been fighting so hard to save to no avail.  I had lost the battle of keeping my family together, but I knew I couldn’t go on living the way I was living, broken and hopeless.   There was at least a glimmer of hope when I got out from underneath being alone and isolated in a broken marriage. 

My next step of courage came when I left the comfort of the pharmaceutical industry to start my own fitness ministry.   To give up a six-figure job, company car, 401k and all of the perks that when along with this cushy job wasn’t easy, but I knew in my heart and soul that God was calling me to something different.  It took me two years to take that leap of faith and start my own business that I had been dreaming about since I was twenty five years old. 

I would love to tell you it has been all sunshine and rainbows since moving to Colorado from Florida, but it hasn’t been.  But I wouldn’t trade the adventure for anything.   There have been financial challenges with starting my own business, a heart break or two along the way along with trying to find a new church and new friends. 


There have been two things in my life that I want to share with you that has helped me live a life of passion and fire.

The first is that I am living my purpose.  Each and every day I know I am living out on a daily basis what God has called me to do.    God has called me to be revolutionary in helping people integrate faith and fitness into their lives.   He has also called me to be a spiritual warrior and lead other men into their spiritual warriorship.   That is an amazing feeling.  That helps me live with passion and fire. 

The second thing that is helping me live with passion and fire is that I make sure that I am incorporating outdoor adventure and physical challenges into my life.  Last year my big challenge was the Triple Bypass bike ride which was 120 miles over three mountain passes and ten thousand feet of elevation gain.    This big hairy audacious goal excited me and scared me at the same time. 


My out of my comfort zone goal for this year is a series of gravel bike races.  I did one already in February and I plan on doing four more throughout the summer. 

I believe we all need to be challenged physically otherwise we get soft and complacent.  We need to do things that get us out of our comfort zone physically, so we are challenged mentally and spiritually.  With all of my clients I challenge them to come up with a BHAG as coined by Jim Collins.  A big hairy audacious goal. 

It has to be something you aren’t sure if you can do it.   Something where you risk “failure” and you have to train your butt off to complete it. 

When I was training for the Triple Bypass I was up every Saturday morning by 5am and out the door by 6am so I could spend six to eight hours on my bike.  I wanted to give myself the best chance to complete the Triple Bypass and I am proud to say I felt strong and completed the ride with energy to spare.

So have you lost your passion and fire for life?  Are you bored and living a life of complacency?  Have you gotten soft mentally? 



If you answered yes to any of those questions it’s time to get your butt off the couch and quit living life vicariously through others.  Start living your mission.   Start challenging yourself physically, mentally and spiritually.   Come up with a BHAG.  Start living your life with passion and fire every moment of every day

My mission is to build a tribe of spiritual warriors who are willing to get out of their comfort zone to fight and serve our families, our communities and churches.   We need to rise and up and be spiritual warriors.   We need to train ourselves physically, mentally and spiritually each and every day.  

Will you join me in living with passion and fire for the betterment of humanity?

Troy Ismir

Spiritual Warrior Coach



Rise Up to the Murph Challenge


Rise Up to the Murph Challenge

When was the last time you got out of your comfort zone?  When was the last time you pushed your physical limits beyond what you thought you were capable of?  When was the last time you have felt fully alive?

In this day and age it’s easy for us to get soft.  We have 200 channels on the TV to choose from.  We have fast food restaurants on every corner.   We have phones that keep us connected to the world 24/7.

I don’t know about you, but I am about over it.  

As part of my fitness ministry I challenge men and women to get out of their comfort zone.  To push beyond what they think they are capable of.  To choose a goal that both scares the living daylights out of them and excites them at the same time. 


As part of my spiritual warrior training I have learned to embrace physical and mental suffering as part of a journey of self-discovery and spiritual growth that makes me feel fully alive.

I believe when we don’t challenge ourselves physically we get lost in quiet desperation and complacency.  We need to rise up, take on physical challenges for the greater purpose of bettering ourselves so we can make a bigger impact with humanity.

So are you ready to reclaim your inner warrior?  Are you ready to get out of your comfort zone and put yourself in a position of being uncomfortable and risking “failure”?


I have just the challenge for you.  It’s called the Murph Challenge in honor of LT Michael P Murphy who was a United States Navy SEAL officer who lost his life in the War in Afghanistan.   If you haven’t seen the movie the Lone Survivor, I highly recommend you watch it as soon as you can.  If you aren’t inspired after watching that movie you better do a pulse check. 

The Murph Challenge is more than just a workout, it is a tradition that helps push us, humble us, and dedicate a bit of pain and sweat to honor a man, LT Michael P Murphy, who gave everything he had. 

The Murph Challenge consists of:

·         1 mile run

·         100 pull-ups

·         200 push-ups

·         300 squats

·         1 mile run

In a 20 pound vest or Body Armor

You will be challenged to push your limits physically, mentally and spiritually.   What a better way to reclaim your inner warrior and get out of your comfort zone. 

Let’s rise up and honor this fallen soldier and everyone who has sacrificed their life for our freedom.  This is the least we can do. 

Start training today.  I don’t care if you can’t do one pull-up right now.  It’s all about the spirit of competition and bettering ourselves.  It’s amazing what we can do in two months when we are committed. 

If you live in Fort Collins, Colorado we will be an official host site at The Body.   Please contact me at if you want to sign up.    The official Murph Challenge will be held on Memorial Day, Monday, May 27th. 

If you live outside of the Northern Colorado area, I want to encourage you to find another gym in your area or just do it on your own. 

Let’s bust through the status quo and train ourselves like the warriors we are.  Say good-bye to being soft and complacent.  Let’s better ourselves for the betterment of humanity.

My mission is to build a social movement of men who are reclaiming their inner warrior through fitness challenges and physical adventure for the betterment of humanity. 

Troy Ismir, MS

Spiritual Warrior